in addition to the previously released "Greedy" color and the upcoming "Neon" color, Nike Air Max 95 "Neon" color as the prototype launched a new "Safari Print" design. The vamp and the color of black and grey gradient Neon is exactly the same, but it uses the Safari Print fenders create new styles, decorate modification. Compared with Neon, which one do you love more? Nike Air Max 95 Safarinumber: 759986-071get reloaded, search the app market, "get" to download the latest version, more information about shoes, more beauty pretty shoes, Nike grab shoes, true and false identification of shoes, cool T-shirt gold and get everything; detailed inquiry micro letter "dunkhome", "getdunkhome", micro Bo "when the guest," "getapp" and get our sports life! source: SAitem: 314254-107
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Retro jordans for sale
release date: Februaryhad gone 29 years remains one of the leading sneaker in air jordan series, this fall launched its first 29 pairs of shoes is on behalf of & quot;. Air Jordan XX9 "each year out of a new rule for each global Fans or sneakers geared to those friends who like the same as agreed between the brothers continuation. The Air Jordan XX9 maintained a consistent sense of innovation and technology, the use of today's latest technology to create the perfect basketball shoes most suitable, the following Let us appreciation of these stunning detail.& nbsp; & nbsp; & nbsp; [Chinese shoes Network - brand observation] in China's investment market, wearable devices is becoming a hot item, a lot of talent and capital are focusing development and application in the field of products; however, As one of the earliest layout wea cheap jordans online rable equipment companies, international sports giant Nike a recent move may indicate that the wearable device at least for now, its market application has not looked so beautiful.
Recently, foreign media reported that the headquarters of Nike's Fuel Band wearable device sector were slightly layoffs. In this regard, China responded that Nike "Nike + Fuel Band SE is still an important part of the business," but did not make the issue of layoffs or shrink in direct response;? Nike CEO Mark Parker on April 26 confirmed that the company's Fuel Band sport bracelet sector will shift the focus of the software.
Some industry analysts pointed out, it may be just this giant sports equipment in the field of wearable temporary bottlenecks encountered, or will be born out of such as "Nike + Apple" strong cooperation in the future, but this sportswear gian ts to to adapt, will be completely different fields of technology rules of the game.
market bottlenecks encountered
"This also means that after years of testing the waters, limited to the cost, human resources, market maturity and other factors, Nike is shrinking its exploration in the wearable device."
The so-called wearable device that directly worn, or integrated into a portable device users clothes or accessories. Wearable device is not just a hardware device, but also to achieve the powerful support by the software, and data exchange, cloud interaction. Currently on the market the popular wearable device, multi-function health indicators to track users.
In the outside world the impression that the wearable device is Google, Apple and other technology giants contested battleground. But in fact, as a global sports giant Nike is one of th e earliest layout and wearable devices to achieve industrial enterprises, and has occupied a considerable market share.
"China now has a lot of small and medium enterprises in doing this, but they have not addressed the core issue is how to do more wearable device fashion and beauty." There are domestic technology company executives said, if available wearable device is designed to not allow the user to accept, alone features are hard to impress the mainstream consumer groups, so the majority of domestic enterprises in the application layout for the elderly and children.
In contrast, Nike has inherent advantages in the design and brand. Since 2006 Release Nike + Running so far, has introduced a number of IOS platform application; Nike has released a smart sneakers are a blend of Nike + ForceSensor sensor technology, the user's motion data sent cheap jordans for sale to their mobile wireless data transmission devices, and functions to achieve by showing Share on social network platforms. In Nike + iPod, for example, mainly through its components together in the shoe sensor and a receiver fitted to the iPod that allows users to run a series of data in real time to see their own pace, distance and so on.
But one step ahead of Nike seems to echo the lack of market. It is reported that, due to the high hardware operating expenses, and the company did not generate sufficient profits, Nike has been a fierce debate on the recent Fuel Band related decisions.
preceding technology company executives also pointed out that the wearable device's battery, transmission, power consumption, etc., at present there are still some technical bottlenecks, resulting in the consumer experience will be very good.
market maturity Retro jordans for sale is another bottleneck Nike equipment in the field of wearable encountered. Chinese Olympic Decathlon and marketing people are told the "China Business" reporter, they have been concerned about the wearable device market, but the results of research show that there are many immature this market place, including consumer acceptance degree, and therefore there are no plans to enter this field.
These factors make "wearable device," the market outlook is full of uncertainty, it was reported that Nike will give up all future wearable hardware development, focus will shift to the software level. Parker said in an interview seems to have evidence of this, said, "will focus more on software experience."
"This also means that after years of testing the waters, limited to the cost, human resources, market maturity and other factors, Nike is shrinking its cheap jordan shoes for men exploration in terms of the wearable device." Key way sports management consulting firm founder People Zhang said that this is also for the domestic investment boom wearable device "poured cold water", the wearable device market outlook does not yet have imagined so good.
will not abandon the strategic high ground
foreign media quoted sources informed sources said, after layoffs Nike wearable device, including Microsoft, Intel, Google acquired Nest smart device manufacturers have brainer, FuelBand team rushed to join the battle.
But Nike for wearable device layout does not stop there.
Nike official message from the display, FuelBand SE will not stop the sales, service and software upgrades will also continue. FuelBand SE is a Nike wristbands can be recorded and measured the amount of exercise everyday. According to market research firm Cana Cheap air jordans for sale lys analysis shows this type of product market heat: 2014 shipments of smart wrist products will reach 17 million by 2017 will increase to 45 million.
Nike China also said it will inherit development Nike + Fuel Band App, will release a new color, and in the foreseeable future continue to sell and support for Nike + Fuel Band SE.
Many industry analysts believe that in the interview, Nike is unlikely to completely abandon wearable device, because it really is a future industrial layout. This is from foreign technology giants "concerted action" can be seen on foreign media quoted sources informed sources said, after the Nike wearable device layoffs, including Microsoft, Intel, Google acquired smart device manufacturers Nest have brainer, FuelBand team rushed to join the battle.
At the same time, Nike's rival Adidas are doing this attempt, feedb cheap foamposites ack and guidance heart rate training its launch Smart Watches mi Coach, available through the screen, vibration and Bluetooth headsets on the watch.
Zhang said wearable device of Nike's significance lies, it will completely change the mode of communication between the company and the user, the sound of Nike's way past, into a company and a global user in the same "community "scenario of life. This will undoubtedly greatly increase the understanding of the Nike consumer opportunities, enhance the user viscosity. And according to Parker's statement, Nike + software platform and application of the ecosystem already has 30 million users, the future "I hope to increase this number to 100 million."
preceding technology company executives said the industry is currently a consensus that wearable device is actually the ultimate goal is to apply big data cheap jordans for sale mens , that is, through the analysis of user behavior in order to better understand the needs of users. "By selling smart shoes and wristbands can not earn much money, but the data behind it is a treasure mine."
But Nike is able to tap this treasure mine remains to be tested, said science and technology company executives, says Nike doubt on the ability of data management, "is likely to get a lot of data, but do not know how to process. "
change the rules of the game
Nike has long been accustomed to the product design, production and brand to control in their own hands; and in science and technology, each link has its own value-added, peer cooperation may be more in line with the laws of this industry.
For this sportswear giants, the climb may well be a timely business intelligence.
There are industry analyst said that although the development of the history of science and technology of Nike products for 10 years, but the first is a sports apparel company, after all, the former is not their core business. If you want to FuelBand to a higher level, it is bound to take a tremendous effort, so they decided to adjust its strategy to focus on software and community building, the hardware of work to do best people.
However, seek external cooperation of Nike are faced with different rules of the game. Although Nike is the representative of the international community "asset light" of the company, but its years of operation mode, has long been accustomed to the product design, production and brand to control in their own hands; and in science and technology, each link has its own additional value, peer cooperation may be more in line with the laws of this industry.
According to Zhang understood that Nike is doing the wearable device in the process, we are also looking for a corresponding enterprise R & D cooperation, manufacturing and other aspects. But Nike still strong demands, including the flow of goods, only Nike LOGO, which also caused much discontent partners. "More importantly, on entering a new field, the Nike may have found their own strength alone is difficult to get things to be perfect."
aware of it, it may make the two giants Nike and Apple's future cooperation in this field has become more closely linked. Existing sources, both dressed in smart business cooperation will be further, or jointly developed iWatch products, Apple is allegedly secret development and testing of a iOS watches, is a new type of wearable computing devices.
Such rumors are not groundless, both in the field of wearable device has a lot of common ground, someone would have found Apple's CEO Tim Cook - also a director of Nike - wearing FuelBand in the gym;? And 2013 In September, Apple hired Nike top designers Ben Shaffer, who was in charge of Nike wearable technology business - in the field of wearable devices, Apple and Nike, as has the exuberant ambitions.
Zhang said that Apple sells hardware, sell Nike Sportswear, the two sides did not direct competition, there is no obstacle to a partnership. If Apple sells a variety of devices, and support for Nike to develop software applications, the cooperation will be very successful. "Based on the various origins of both sides, they can be worn on the possibility of combining the strengths of a great device." (Chinese shoes Network - the most authoritative and most professional shoe News Media Partners: shoe & nbsp; clothing and shoes information. )
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